Could this be the end of the hair mare? Liz O’Reilly gets sleek at Toni & Guy. The promise Experience the benefits of smooth, frizz-free hair with KeraStraight Brazilian Keratin treatments. KeraStraight has been designed to repair, smooth and renew and will leave your hair feeling healthy, straighter and stronger. Our advanced protein treatments deliver added elasticity, strength, vitality and incredible shine providing a smooth, soft and straighter finish that lasts up to four months.
Step by step First off your hair is washed twice with the second shampoo being left on for several minutes to open up the hair shaft to receive the treatment.
Once rinsed the hair is dried off with a hair dryer and lightly misted with the pre-treatment spray then the KeraStraight treatment is brushed on so the whole head is thoroughly dampened.
The treatment is blow-dried into the hair which is a little bit stinky and takes longer than usual, then the hair is straightened section by section with very hot irons.
This was something new for me as I’ve never had my hair ironed before and the result seemed a bit of an odd look but very definitely straight, straight, straight!
Once fully straightened my hair was thoroughly rinsed and given another double dose of shampoo and conditioned with the company’s protein mask before being blow-dried.
The results Salon manager Debbie explained that I’m not her average client since my hair is not coloured or otherwise treated but, like my sisters and my mum, I do have a panel of super frizzy, very dry hair hiding at the nape of my neck which makes its presence very obvious when I wear my hair up. And, like most of us in Bahrain’s hot climate and with the desalinated water, humidity and daily beach walks with the dogs, my hair, though in reasonably good condition, was beginning to look decidedly frazzled.
I came out of the salon looking glossier and sleeker than at any time in living memory and three weeks on my hair still appears in much better condition and that frizzy panel is history – even after sunbathing and seawater swimming.
One of the great things about this treatment is that it lasts up to four months and, unlike some Keratin treatments, you don’t have to wait for it to grow out, hair can be treated again within a month which would be great for anyone who has curly or very damaged, frizzy hair which can be an absolute nightmare.
The pros I think this could indeed be the end of the humid hair mare that sees a perfectly coiffed style reduced to damp frizz in a matter of minutes. It leaves the hair feeling really strong and in good condition and, even when damp, completely straight.
The cons My hair did feel a bit heavy for a couple of shampoos after the treatment and there was a very slight pong, though nothing like as bad as I had been warned about from friends who’ve had other Keratin treatments. It’s also a bit of bank buster at BD150 for short to medium-length and BD200 for longer hair. But that said, I know loads of people who’d gladly pay it to banish the frizzies. KeraStraight hair straightening treatment from BD150 (includes after-care products), available at Toni & Guy, Seef Mall (17 001 700).